Saturday, July 12, 2008

Nike Videos

I'm taking time off from posting about my training to share with you the latest tech that Nike is bringing to the market. I get excited when it comes to technology - I'm partly a geek you see. Tech is my day job.

Flywire
You're going to be hearing a lot about Nike's Flywire technology, so why don't we find out what all the hype is about.







Distance Singlet
We've been calling them vests as singlet sounds too "Pagoda" brand-like. But Nike has brought back the cool to the "singlet" word. The result is a singlet that's 30% lighter than that which appeared at the Athens Olympics and "no-sew" seams (kinda like crimping). Aesthetics are heightened with zone vents disguised as Aerographics.



Zoom Victory Spike
A spike that was considered too light but created a storm at the World Championships.



Air Zoom Matumbo
This middle distance spike has only 4 "nails" (versus 6 on conventional spikes), a moulded arch section and a thicker midsole. Find out how the name came to be and what it means.



Luna Racer
Granted, not everyone can wear this 5oz+ flat but ...



Precool Vest
OK, so they use the "vest" word. Wearing it transforms you into a Batman lookalike. Just don't mistake it for a kevlar body armor!


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